Fixing Deliverability & Improving Email Performance for Livspace
One platform to eliminate shared infrastructure risks, improve inbox placement, ensure DPDP compliance, and unlock high-engagement AMP experiences for your brand.
Shared Infrastructure: The Hidden Risk
Current State
Your promotional IP is shared with over 100 brands, creating significant reputation vulnerability. One sender's poor practices directly damage your deliverability, whilst you maintain zero control over sender reputation isolation.
High spam-trap exposure across the shared pool means your legitimate campaigns suffer from association, not action.
Key Challenges
- Promotional IP shared across 100+ brands
- Elevated spam-trap exposure
- Reputation damage from other senders
- No sender reputation isolation
- Unpredictable deliverability performance
IP Reputation Challenges
Promotional IP Status
Blacklisted across multiple DNSBLs, significantly impacting campaign reach and inbox placement rates. Immediate remediation required.
Transactional IP Status
Critical transactional infrastructure also flagged across DNSBLs, risking order confirmations and critical customer communications.
Monitoring Gaps
Lack of automated DNSBL monitoring tools means reputation issues go undetected until deliverability drops significantly.
Higher risk of mail rejections, declining engagement metrics, and increasing volumes landing in spam folders instead of inboxes.
IP Hosting & Data Localisation
DPDP Compliance Concerns
Current IP infrastructure hosted outside India creates multiple challenges: higher latency for Indian users, reduced trust from local mailbox providers, and misalignment with DPDP data localisation requirements.
Indian mailbox providers prioritise locally-hosted senders, directly impacting your inbox placement rates and overall deliverability performance.
Latency Impact
Slower delivery times for Indian recipients
Provider Trust
Lower reputation with local ISPs
DPDP Alignment
Non-compliant with data localisation
Current Deliverability Performance
Your inbox placement falls significantly below the industry benchmark of 90%+, representing substantial revenue opportunity loss. High spam volumes prevent campaigns from reaching engaged subscribers.
Massive opportunity exists to unlock conversions through improved deliverability and inbox placement optimisation.
What This Means for Livspace
1
Low Inbox Placement
Campaigns aren't reaching your subscribers. Significant marketing spend wasted on emails that never arrive in the inbox.
2
Shared IP Exposure
Zero control over sender reputation. Your deliverability depends on the practices of 100+ other brands you can't influence.
3
Blacklisted Infrastructure
Reduces trust and drives legitimate emails to spam folders. Both promotional and transactional messages affected.
4
Non-Compliant Hosting
DPDP concerns and latency issues damage performance with Indian mailbox providers and subscribers.
What Netcore Delivers
Dedicated India-Hosted IPs
DPDP-aligned infrastructure with private, isolated sending reputation. No noisy neighbours impacting your deliverability performance.
Automated Monitoring
Real-time DNSBL monitoring with daily reputation scoring and instant alerts. Proactive issue detection before campaigns are affected.
Reputation Management
Strategic domain and IP warmups to boost inbox placement. Advanced pre-send spam testing ensures optimal deliverability.
Unified Reporting
Comprehensive analytics across all campaigns. Complete visibility into deliverability metrics and engagement performance.
AMP That Drives Engagement
Interactive Experiences
Transform static emails into dynamic, app-like experiences that drive action without leaving the inbox. AMP technology enables real-time interactions that dramatically boost engagement and conversion rates.
Product Discovery Carousel
Browse collections directly in email
Scratch Card Offers
Gamified promotions for higher engagement
Live Inventory Updates
Real-time stock availability displayed
In-Email Booking
Schedule appointments without clicking away
Feedback Collection
NPS and surveys inside the message
Lead Capture Forms
Capture interest without landing pages
Brands That Solved This With Netcore
25%
Inbox Placement Increase
Average improvement within 4-6 weeks of migration
2.5x
Engagement Uplift
Through AMP-enabled interactive experiences
6wks
Reputation Stabilised
IP warmup and reputation recovery timeline
E-Commerce Leaders
Major retail brands achieved 30% inbox placement improvements and sustained deliverability excellence.
BFSI Sector
Financial services ensured DPDP compliance whilst maintaining critical transactional delivery rates.
Marketplace Platforms
Multi-vendor platforms isolated sender reputation and eliminated shared infrastructure risks.
Let's Fix Deliverability for Your Brand
Move from shared, non-compliant infrastructure to dedicated, India-hosted email delivery. Unlock inbox placement rates above 90%, protect your sender reputation, and deploy interactive AMP experiences that drive engagement.
Our team is ready to audit your current setup and design a migration path that eliminates deliverability challenges whilst maintaining business continuity.
01
Infrastructure Audit
Analyse current deliverability
02
Migration Planning
Design dedicated IP strategy
03
Warmup & Launch
Execute reputation building
04
Optimisation
Continuous performance improvement
Other brands that trust Netcore:
